The two things I wish we'd done sooner at Scripted
Two major strategic mistakes at Scripted: not implementing monthly subscriptions sooner and stopping email marketing despite its proven effectiveness.
2017
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Sun 19 February 2017
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Thu 09 February 2017
The story behind our layoffs
The difficult story of multiple layoffs at Scripted, reducing from 33 to 19 to 6 employees while pivoting to profitability and a new business model.
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Thu 09 February 2017
On being the 3rd CEO of the startup I co-founded
My journey from co-founder to third CEO of Scripted - from Scripped screenwriting software to content marketing marketplace, through trials and successes.
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Wed 08 February 2017
I’m not shaving until my company is profitable
A brutally honest account of burning $18M over five years while building Scripted, with a pledge not to shave until achieving profitability.
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Wed 11 January 2017
My vision for Medium
Medium should become a writer marketplace, charging publishers for hosting and connecting businesses with quality content creators and licensing.
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Thu 05 January 2017
Here’s how I'll fix our churn problem
Using data analysis to identify when to contact trials and customers to reduce churn at Scripted, focusing on specific timing windows and activity patterns.
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Mon 02 January 2017
Buckley’s grilled cowboy rib eye steaks
Recipe for grilling premium bone-in cowboy rib eye steaks with liberal salt seasoning and high-heat grilling techniques.
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Sun 01 January 2017
I don't have a dishwasher
Finding satisfaction in hand-washing dishes and discovering that life without a dishwasher is perfectly manageable and even preferable.