The journey from rejecting venture capital to raising $5M for Shovels, building a big data business focused on the physical world and climate companies.
By:Ryan BuckleyCelebrating Shovels reaching $80K MRR and sharing the most important lesson: the quality of your idea determines your success more than execution alone.
By:Ryan BuckleyBrand as promise: why logos don't make companies, culture drives brand success, and why Shovels doesn't need a rebrand but better execution.
By:Ryan BuckleyMy messy but organized fundraising process: evolving strategy, transparent team communication, and learning through real-time Discord documentation.
By:Ryan BuckleyPlatform vs point solution strategy: why companies must become platforms first, then add vertical solutions, not the other way around for Shovels.
By:Ryan BuckleyDeep dive into ideal customer profile (ICP) development for Shovels, exploring the matrix of 'what' we offer versus 'who' we serve across multiple dimensions.
By:Ryan BuckleyReflecting on progress building Shovels while teaching, choosing deliberate growth over rushing to find product-market fit.
By:Ryan BuckleyWhy the author is shifting from parallel entrepreneurship to focus full-time on climate tech startup Shovels with venture funding.
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