My best advice for entrepreneurs
Celebrating Shovels reaching $80K MRR and sharing the most important lesson: the quality of your idea determines your success more than execution alone.
2025
This year-
Sun 27 April 2025
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Mon 17 February 2025
Short post of appreciation
A father reflects on presence, parenting priorities, and the fragility of life after learning about a friend's husband in a coma.
2024
Last year-
Wed 25 December 2024
Thoughts on building a brand
Brand as promise: why logos don't make companies, culture drives brand success, and why Shovels doesn't need a rebrand but better execution.
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Sun 29 September 2024
The process
My messy but organized fundraising process: evolving strategy, transparent team communication, and learning through real-time Discord documentation.
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Sun 01 September 2024
The vertical approach
Platform vs point solution strategy: why companies must become platforms first, then add vertical solutions, not the other way around for Shovels.
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Fri 05 July 2024
I'm down with ICP
Deep dive into ideal customer profile (ICP) development for Shovels, exploring the matrix of 'what' we offer versus 'who' we serve across multiple dimensions.
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Tue 11 June 2024
A short essay on free will
A philosophical argument defending the existence of free will and challenging deterministic views about human choice and agency.
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Tue 11 June 2024
Doing it the slow way
Reflecting on progress building Shovels while teaching, choosing deliberate growth over rushing to find product-market fit.