Two major strategic mistakes at Scripted: not implementing monthly subscriptions sooner and stopping email marketing despite its proven effectiveness.
By:Ryan BuckleyA brutally honest account of burning $18M over five years while building Scripted, with a pledge not to shave until achieving profitability.
By:Ryan BuckleyMedium should become a writer marketplace, charging publishers for hosting and connecting businesses with quality content creators and licensing.
By:Ryan BuckleyUsing data analysis to identify when to contact trials and customers to reduce churn at Scripted, focusing on specific timing windows and activity patterns.
By:Ryan Buckley⇦ 4 of 4